Sharp recently launched in the country its newest AQUOS TV lineup, which includes the AQUOS XU Series coming in 80-inch and 70-inch sizes (LC-80XU930X/LC-70XU830X), which is considered the first 4K TV with 8K resolution.
The AQUOS XU Series got the spotlight in the 2015 CES becoming an Innovation Award Honoree for having the highest resolution 4K TV.
The XU Series raises the bar when it comes to home entertainment and leads the way to the future of high definition through an innovative 8K resolution on a 4K Ultra HD panel, which Sharp did by combining the company’s Quattron Pro 4-Color technology and X8-Master Engine Pro, an upscaling circuit technology.
The two proprietary technologies work together to achieve resolution equivalent to 8K by upscaling Full HD and 4K UHD content—resulting in true-to-life detail, the most vivid color expression, and deepest contrast.
Aside from providing the highest resolution on a 4K TV, the XU Series also displays more color compared to conventional TV models.
Another feature of the AQUOS XU series is its Rich Color Pro Technology, boosted by a new direct LED backlight system and Ultra Dynamic Range Pro. Through these, the XU Series is able to expands its color range reproduction, providing the deepest contrasts in its blacks and whites.
TV personality KC Montero and fashion celebrity Tessa Valdes Prieto with Sharp Philippines executives during the launch of Sharp AQUOS 8K TV
Rich Color Pro Technology enhances the power of 4-Color Technology with a new direct backlight that expands the color reproduction range by 40%, displaying a wider array of vivid and true-to-life colors.
Ultra Dynamic Range Pro utilizes the new direct backlight with a control area dimming technology, which switches off the backlight in dark areas to achieve darkest blacks and brightens up light areas for the brightest whites, thereby producing great contrast.
As to its form factor, the Sharp AQUOS XU Series features a sleek aluminum frame that highlights its posh and lightweight design, and an adjustable loop stand (for LC-80XU930X only) that can be adjusted up to 40cm on the inner portion.
Its NBlack Anti-Glare Technology (for LC-80XU930X only) also enhances your viewing pleasure by reducing the reflection on the screen, while also contributing to clearer color reproduction.
The XU Series also comes with a newly developed smart remote control equipped with a Sharp original touch pad and a slide bar, for easier external input switching and quicker access to features such as Google Voice Search and Netflix.
KC Montero demonstrates the smart remote, which features a touch pad to help navigate the TV screen
The Sharp AQUOS XU Series not only has the highest resolution in a 4K UHD Panel, it also works with the latest Android TV as its platform, allowing viewers to have access to over 600 Android apps and games on television from Google Play Store. Google Cast is also built in, allowing you to cast your favorite entertainment and apps from your Google Cast-enabled apps right to your TV.
Sharp also launched 4K Ultra-HD TVs powered by Android TV in 65-inch, 58-inch, and 50-inch for consumers seeking smaller high-quality TVs.
The Sharp AQUOS XU Series is now available in all leading appliance stores nationwide. For more information, you may also visit www.sharp.ph or join us on www.facebook.com/SharpPhilippines and Instagram at @Sharp.PH.
